KKTA Data Analyst Insurance Data Retrieval and Analysis Application

An easily, quickly and cost-effectively implemented solution for querying the national KGFB insurance data provided by the Magyar Nemzeti Bank, as well as for use in pricing, provisioning and risk analysis for Hungarian insurance companies.

My primary goal was to create a seamless and intuitive user experience while establishing a  brand identity for the KKTA desktop app. Once the user interface was established, I focused on creating a cohesive branding strategy for the app. I created a logo for the app that incorporated the product's and ArgonSoft's core values and mission.  The logo design featured a modern, geometric icon with bold typography that conveyed a sense of trust and reliability. The logo shape resembles a bank, but also can be viewed as a diagram. The logo was created to be scalable, so it can be used on various platforms, from desktop to mobile devices. I also tested the logo in different sizes and backgrounds to ensure its legibility and effectiveness.

To create a consistent brand experience, I developed a comprehensive color palette that complemented the app's logo and interface. The color palette included shades of blue and green, which represented stability and growth, respectively.

Illustrations and icons help users quickly identify the app's features and functions, and added a fun and playful touch to the overall design.

I also created several marketing materials for the product (digital and print).

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